I’m Tom Peterson, I’ve been studying and working in Marketing for over 10 years and I have been blown away by the power of online marketing. My passion for the medium stems from my time at Incisive Media where I learnt by being thrown into the deep end.
I am very passionate about the world of online and how to make the most of marketing spend. It is a sharing medium but it is always important to remember that your user base determine the habits of your website and not the other way around… unless you have your own blog ; D
Born in Kettering, Northamptonshire to a Scottish Mother and a Welsh Father and raised in Corby (don’t judge me). I left the UK when I was 11 and moved to Prague in the Czech Republic for 3 wonderful years. I then moved over to Budapest, Hungary before swiftly onto Johannesburg, South Africa where I lived for 4 amazing sun filled years.
I returned to the UK in 2004 to study Marketing & Advertising at the University of Hull where I received a 2:1.
I look forward to utilising this medium as I beleive that we will continue to see a steady growth in blogging sites, even if there is another internet bubble.
Please feel free to get in touch with me regarding any of my posts, as I am keen to make this as interactive as possible!